My Cart (0)
ETTC Fullerton Store

Hat Lovers Unite (Article Series)

Hat lovers around the world come together to express their love of hats. Weekly posts about everything hat related. From videos, and photo collages, to informative articles giving you a inside look at the world of hats.

  • Our Top Trending Spring Hats

    The sun is beaming. Spring Hats to the rescue.


    Spring is simply the best time of the year. No more cold days bundled inside, now that the birds are chirping and at last the world has grown lush and vivid. In this wondrous season it’s not just the flowers that are in bloom- all of those lovely spring outfits that have been tucked away in musty wardrobes for half the year can finally come out and be seen! Whatever your style, there is no better way to top off your vernal fashion statement than with a hat perfectly suited to the glorious beauties of springtime.

    Let’s take a look at what is in this year.

            IMG_1180   IMG_0496


    Wide brim floppy hats

    The sun grows hotter every day as summer approaches, and wide brim hats are the practical and stylish alternative to unfashionable sunburn. For all the ladies headed to the beach, the wide-brim floppy hat is the ideal accessory. Providing 360 degrees of shade, these hats droop slightly like the petals of a great flower—tasteful yet attention-grabbing.


    Pork pie hats

    Just because something is old doesn't mean it is old-fashioned! Pork Pies are a classic men’s hat from the nineteen twenties that are experiencing a roaring renaissance this spring. This look gives men a certain urbanity, a man-about-town swagger that speaks of refinement and gentlemanly taste- a perfect fit for your next spring cocktail party.


    Bowler hats

    Popularized by English nobility, bowler hats are the ultimate symbol of the cosmopolitan gentleman out for a dignified nightcap. Another classic in men’s headwear, these rounded crowns are perfect for costume parties, or for those confidently strutting the ‘retro’ look this spring. A nice felt bowler could be worn at the bar, a wedding, or shopping, and is sure to draw attention from ladies for its soft felt feel and dashing, romantic connotations.


    Panama Hats

    The name has it wrong, as these suave hats are actually of Ecuadorian origin. No matter, these svelte symbols of refinement are truly cool on an international scale, and make the wearer appear like a confident man of the world preparing for a globe-trotting safari to warm climates. Because they are often made of straw, the Panama hat is very lightweight and breathes well, making it ideal for outdoor activities like a stroll through the park. Or, if you are feeling more adventurous, a nice panama hat can make a five mile hike seem like a trek to Machu Picchu.


    Spring hat fashion is designed to be light in both weight and color, and serves the important purpose of keeping you cool. First and foremost, a good light material is necessary for daytime, outdoor hats, as that will be where the new spring sun is at its most fearsome. After dark, the heavier material hats are great for enjoying cocktails or dancing as the day winds down. Whatever your particular flair or style, we have a hat to suit it, so take the plunge and make this spring a trendy one!

  • Memorial Day Hat Celebration

    Choosing the Right Memorial Day Hat.


    As simple as a hat may seem – after all, it’s just a crown and a brim – choosing the right one for the occasion takes some thought. People wear hats for one of three reasons: protection, decoration and communication. In most cases, it’s easy to see why people choose the hats they wear, especially when they are seasonal or holiday related.

    Memorial Day Hats for Sale


    Memorial Day is fast approaching and it’s a good time to show off some cool head covers if you got ‘em. If you don’t, you can find cool Memorial Day hats for sale in our online store.  Memorial Day is the perfect opportunity to show off your pride in your country with a great hat. Here are a few we’ve come up with that are just right for this special holiday.

       rw001ct-1_1   la001fn-red-1   _1314033242_7

    Patriotic Hats

    If you love your country and want to tell everyone you see, there’s no better way than with a fun, patriotic hat. Our patriotic hats come in a wide array of stars and stripes to fit every prideful personality. Take for instance, the Uncle Sam Top Hat. What’s more traditional or patriotic than that?


    Or maybe that big hat isn’t your style. Maybe something a little more subdued is a better choice. In that case, the USA Flag Visor fits the bill nicely.

        fv001ds-black-1      fp501cy-royal-2_2

    USA Ball Caps

    The traditional style ball cap is something that never goes out of style. It’s comfortable and can be decorative, communicative and protective all at the same time. This Memorial Day calls for something a little more USA than your typical ball cap, so be sure to check out our selection of star-studded, red, white and blue USA ball caps.




    UV Sun Block Hats

    With any luck, this Memorial Day will be a warm and sunny one. While this makes for some great outdoor fun, the sun can be brutal on delicate skin. That’s why we carry a large selection of UV sun block hats in styles and colors to fit every occasion. Choose from several wide-brimmed styles designed to protect your face, neck and shoulders from the sun. In addition to protection, these stylish hats look great, too.

          vh001bh-1      uv002cr-baby-blue-1     _1241005958_4

    Flap Hats


    Another great way to enhance your outfit and protect your skin at the same time is by wearing flap hats. These hats feature wide brims and neck flaps to protect as much skin as possible from the sun. If you have short hair, or tend to wear your hair up when outdoors, this is the type of hat you need this Memorial Day. There’s nothing more painful than a burnt neck, so be sure you have a flap hat or two as part of your wardrobe this summer.

    Whether you want a Memorial Day hat for protection, communication or decoration, be sure to check out You’ll never find anywhere else with a bigger selection of the hats you want most. We’re dedicated to making sure you have a hat for every occasion.

  • A Mother's Day Gift Guide

    Hat Gift Ideas for Mom.


    Mother’s Day is just around the corner. If the holiday has snuck up on you this year, don’t worry. You still have time to get your mom something really special. Women’s hats make great gifts for anyone because they allow the wearer to create stylish and unique looks easily. Keep reading to find hat gift ideas for mom that are trendy and hot this spring and summer season.



    Mother’s Day Gift Ideas #1: Floppy Hats

    The nice thing about floppy hats as a Mother’s Day gift idea is that they are very versatile. These hats can go from errand running to the beach with no second thought. Floppy hats add an air of femininity no matter what color they may be. Go ahead and find out what your mother’s favorite color is and get her a floppy hat in that shade. She’ll love it!



    Mother's Day Gift Ideas #2: Wide Brim Sun Hats

    Similar to the floppy hat in the fact that it has a wide brim, the wide brim on this hat is stiffer to help protect delicate skin and eyes from the sun’s harmful rays. If your mother loves spending time outdoors gardening or lying by the pool, the wide brim sun hat is a great choice.

                 IMG_1276       IMG_0635


    Mother’s Day Gift Ideas #3: Rain Hats

    Contrary to what their name implies, rain hats aren't just for wearing in the rain, although they do a great job of keeping you dry. The droopy, girly look of this style of hat lends a casual feel to any outfit. If your mother is the fun-loving type who doesn't mind splashing in the puddles on occasion, the droopy rain hat makes a great Mother’s Day gift.

    IMG_0874 IMG_0988


    Mother’s Day Gift Ideas #4: Knitted Hats & Beanies

    While knitted hats and beanies are also a great style for winter, lighter-weight, more lacy type versions work well with springtime attire. Beanies create a more youthful appearance that’s comfortable and easy to wear. Of course, this style of hat comes in every color of the rainbow and then some, and they are relatively cheaper in price than many other types of hats, so you may want to get your mom a couple to let her pick and choose.

         bs007tb-mustard-1   wr008tb-olive-1   wd008tb-ivory-silver-1   ht001sk-1

    Mother’s Day Gift Ideas #5: Headscarves and Turbans

    Ranging in stylish inclination from ethnic-inspired to retro to neo-modern, turbans, headscarves and bandannas are a hot trend this spring and summer season. These types of hats have the ability to change the entire look of an outfit and can be matched or contrasted with the ensemble to really make a bold statement. If your mother is a bold personality that enjoys making an impact on others, a turban or wrap is definitely a Mother’s Day hat idea to consider.


    Even if your mother has never worn head wear before, choosing a hat that fits her personality and lifestyle can transform her into a fan of hats. The list above is a great starting place, but use your own judgment, as anything goes as far as hats are concerned. You know your mom best, so choose a hat that you know she’ll love.

  • Top Ten 2014 Winter Hats and Trends

    Winter is here, are you ready.

    Fashion can be one of the most polarizing topics among people all over the world. Who truly decides what becomes the next trendy winter hats? Is it celebrities? Could it be fashion designers? Do you just follow what the advertisers tell you? If you are just a regular Joe like myself, wading through the noise to get a simple yet striking style, can be a monumental undertaking. I have scoured the internet to put together a simple layman's guide for busy men and women so you can stay ahead of the fashion trends that matter to you.


    winter hats

    Number One: Slouchy Beanie

    One of the best winter hats you can wear is a beanie and there is a style of beanie out there that has been around for a very long time but is still somehow relatively unknown. That is the slouchy beanie. A slouchy beanie is is not worn like a traditional beanie but has more space in the crown and is also worn more towards the back of your head. This beanie is great to wear in more temperate climates like California where "cold", really isn't that cold. This is a great new take on the traditional beanie. Check out some of the great ways to wear this versatile beanie below.

     winter hats slouchy beanie  winter hats slouchy beanie


    number 2Number 2: The Infinity Scarf

    The "infinity scarf" also known as a snood scarf is a style that I only recently became aware of. The best way to describe this style is that it is a super long scarf that is wrapped around your neck repeatedly. It has a bunched up but stylish look that has been worn by both men and women, and stars and starlets. If you are looking to turn heads while staying warm this winter, then this is the scarf for you. It can be worn with a wide variety of outfits and can be found in several different styles. Take a look here at some awesome infinity scarves available.

    snoody snood-infinity S037-Double-Wrap-Circle-Ring-Chunky-Knit-Infinity-Scarf-21 original


    Number 3: Flip Top Gloves

    14708668_201310011356 16463258 convertiblegloves

    Sometimes you want your fingers protected and other times you want to let those fingers roam. That is the beauty of flip top gloves. These versatile gloves can be worn as mittens but can also be converted into fingerless gloves. Like most men, I really hate making simple decisions. While they won't help me decide what food to eat for dinner, or what to do on a Saturday night, they can help be decide between gloves and mittens. It truly is the best of both hand accessory worlds.

    index glovemittens flippant


    Number 4: Santa Hats

    The Santa hat. One of the most popular winter hats out there. One of the most iconic hats worn in December since the birth of Christ(Slight embellishment) is still as popular as ever. You can't walk a block without seeing somebody sporting one of these fun hats. They are not just fun for kids. Casually wearing Santa hats has actually been widely accepted for adults both at work and at play.

    elf hat M9cpg4KTE santa yhst-130817123929166_2231_130323411


    Number 5: The Ugly Sweater


    Ahhh, the ugly sweater, one of my most favorite things about the holiday season. Gone are the days of flipping through the racks at the Goodwill to find the most perfect ugly sweater. Winter hats have a new best friend, the ugly sweater. The ugly sweaters of today are actually designed to be ugly, on purpose. I don't know if they are hipster, or fashionable or what have you, I just love them. You better shop for one soon before they only have the pretty ones left.

    *temp* shweater sweaterguy uggosweater


    Number 6: Trooper and Trapper Hats

    The next one on the list is the trooper and trapper hat. This is my personal favorite on this list. If you have not ever worn a trooper hat it is easily the most comfortable winter hats in existence today. With the fur lining and the long ear flaps, it is an integral part of the winter wardrobe. Not many outdoor excursions should take place without this trusted cranial companion.

    trapper 5 trapper 4 trooper 4 trooper 3_1232635415_4


    Number 7: Animal Beanie Hats

    Animal beanie hats is a style that really picked up steam last year and continues to be a fun way to stay warm and have fun for both kids and adults alike. That trend looks like it will continue, as you can even find these types of hats on the shelf of your local 7 Eleven stores. When you see it at 7 Eleven you know it has hit the mainstream. These hats also come with mitten paws attached for added warmth and whimsy. Most of the MVP's of the animal kingdom can be found including pandas, monkeys, dogs, tigers, and even frogs.

    fm028cz-1 sa001ch-1 _1323939761_4 _1321432507_4


    Number 8: Ski Mask

    Ski and snow season is here. Now skiing and snowboarding is nothing new, and people have been hitting the slopes for decades now, but the gear has changed. Enter the neoprene ski mask. There are hundreds of cool designs out there for every person and every personality. Whether you are a winter bad boy and skulls are your thing you can find that. If you are more on the nerdy side you will find Transformers, and Hannibal designs. For the hipster (most might never admit it) you can find mustache designed face masks all across god's green internet.

    sf003fm-1 fh054fm-hannibal-1 fh039fm-1 nb008fm-rocker-1


    Number 9: Corduroy Everything

    Corduroy is making a comeback (I never thought I would ever write that). Believe I was just as surprised as you, in finding out. Alas, the Prince of texture, the sultan of swag, and the king of casual is making it's triumphant return to the world of fashion. Corduroy hats, pants, bags, purses, children's clothes, high fashion apparel, and so many other bits of fashion are creeping back in style. Corduroy has always been the "Little Engine that Could" but it not only can it is, and it can be found all throughout popular fashion today.

    th sick wild-things-raccoon-corduroy-dress-p410-776_image cordsfordays


    Number 10: The Watch is Back in Style

    Many people have a love, hate relationship with a watch. Believe me, for the first 24 years of my life, the last thing I would ever be asking for this Christmas would be a watch. Flash forward to today, the watch has become an integral part of my daily fashion repertoire. It seems like I am not only in my new found appreciation for the watch. Both men and women are wearing watches more and more, and most are doing for for the fashion benefits and not to become more punctual.

    mega seiko timepieces watch

  • Breast Cancer Awareness Month

    October is Breast Cancer Awareness month.


    How to Donate or Support the Cause

    There are several ways for you to support this cause. Additionally, there are many places you can donate money to breast cancer research including donating on the Susan G. Komen Foundation website here. You can show your support for the cause with a breast cancer hat, embroidered pink ribbon beanie, pink ribbon headband, t-shirts, stickers and more. Most of the money made on these items retailers sell all October long is given back to support breast cancer research.

    breats cancer

    Breast Cancer History

    Breast cancer has been around since the dawn of modern civilization. It is characterized by small lumps and tumors on the body, more specifically the breast. Unlike other internal cancers the visible lumps and tumors led to early physicians ability to document and report on this disease. When cancer first began to be diagnosed, early detection was difficult because it was seen as a more taboo issue and was not publicly discussed. That drastically lowered the survival rate. The pink ribbon was adopted as the symbol of breast cancer in the early 1900's.  The first documented case of breast cancer was over 3500 years ago! Early physicians tried many forms of treatment to combat this disease, including opium, caster oil, licorice, sulfur, and other salves.

    Early on, doctors thought this cancer was caused by a number of reasons ranging from curdled milk and a sedentary lifestyle all the way to lack of sex, depressive disorders and even spoiled milk. In 1757 the first breast cancer surgery was performed and by the 19th century advances in antiseptic and anesthesia made this the new number one treatment method. As the years have gone by physicians have been able to find preventative tips to lower your chance of developing breast cancer.

    breast cancer

    There are Breast Cancer support groups popping up all across the world.


    These are few preventative modern methods to decrease your chances of developing breast cancer.

    1. Maintain a healthy weight.
    2. Participate in daily exercise or another physical activity.
    3. Limiting consumption of alcohol.
    4. Eating nutritious food and maintaining a balanced diet.
    5. Don't smoke, or quit smoking if you do.

    breast cancer awareness


    If you end up developing breast cancer there are three treatment methods that you will be presented with. With any surgery there are no guarantees, but survival rates have drastically increased over the last 30 years.

    1. Surgery
    2. Medication
    3. Radiation

    breast cancer infographic

    Breast Cancer Awareness Groups

    In the early 1900's breast cancer awareness groups began to pop up, informing women about breast cancer, early detection, prevention, and causes of the disease. Groups like the Susan G. Komen Foundation, the American Breast cancer Foundation, and websites like have really made a big difference in the survival rates in women with breast cancer.

    breast cancer

    The breast cancer awareness movement has actually had some great accomplishments over the past 30 years including:

    • Environmental toxins and other triggers of breast cancer are now closely studied and more regulated.
    • Breast conserving surgical treatments are now offered whenever possible.
    • There are hundreds of new support groups for women fighting against breast cancer.
    • Hospitals now have a breast cancer centers that allows patients to meet with their surgeon, plastic surgeon, medical oncologist, and radiation oncologist in the same room at the same time.
    • As a country we raise millions for research each year.
    • We have changed our belief that the most aggressive treatment for cancer, is the best treatment.
    • Second opinions are more widely accepted than ever. Opening minds to alternative views and techniques.


    Breast Cancer Organizations

    1. Susan G. Komen for the Cure
    2. American Breast Cancer Foundation
    3. Breast Cancer Research Foundation
    4. Avon Foundation
    5. American Cancer Society
    7. National Breast Cancer Foundation

    Whether you wear hats for breast cancer awareness month, or donate money online to your favorite foundation you will be supporting a great cause.

Items 1 to 5 of 6 total

  1. 1
  2. 2